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DIY guides

Set up the follow-up yourself, one afternoon at a time.

Each guide walks you through 10 automations for your type of business, built in tools you already pay for. No new software, no developer. Pick your industry, follow the steps, and stop chasing people by hand.

Start free

Two free downloads to start with.

Free · Word doc

Nonprofit AI policy template

A board-ready AI use policy you can edit tonight: what staff can use it for, what needs approval, and how donor and client data stays protected.

Get the template →
Free or pay what you can

Nonprofit AI Field Guide

Where a small nonprofit team gets real hours back, from grant drafts to board reports, and the handful of things you should never hand to it.

Get the field guide →

For small businesses

The Follow-Up Fix: DIY guide.

A 28-page plan for any small business that knows leads are slipping. A lead tracker, ready-to-send message templates, a 1-3-7 day follow-up rhythm and review requests. 30 minutes a day for 7 days. $97.

By industry

10 automations, written for your business.

Every guide covers the same ground: answer faster, follow up without remembering to, get more reviews and referrals, and win back the clients who drifted. The examples, scripts and timing are specific to your field.

01 · $97

Real estate agents

10 Automations for Independent Agents. Step-by-step setups you build in the tools you already use. Inside:

  • Text back new internet leads within minutes
  • Follow up with every open house visitor
  • Home anniversary and birthday touches
  • Seller nurture while a listing is pending
  • Closing day to referral ask
  • Plus 5 more
Get the real estate agents guide →
02 · $47

Home services

10 Automations for HVAC, Plumbers, Cleaners & Landscapers. Step-by-step setups you build in the tools you already use. Inside:

  • Missed call text back
  • Estimates that follow themselves up
  • Seasonal tune-up reminders that book work
  • Review requests after every job
  • The invoice chase, automated
  • Plus 5 more
Get the home services guide →
03 · $47

Beauty & personal services

10 Automations for Hair, Nails, Lashes & Esthetics. Step-by-step setups you build in the tools you already use. Inside:

  • The 48-hour confirmation text
  • Rebook before she leaves the chair
  • Waitlist fills for cancellations
  • Win back clients who went quiet
  • Review requests that get answered
  • Plus 5 more
Get the beauty & personal services guide →
04 · $47

Med spas & aesthetic clinics

10 Automations That Run Alongside Your Booking Software. Step-by-step setups you build in the tools you already use. Inside:

  • Consult follow-up so leads don't ghost
  • Aftercare that books the next visit
  • Treatment plan reminders
  • Membership and package renewals
  • Abandoned booking recovery
  • Plus 5 more
Get the med spas & aesthetic clinics guide →
05 · $97

Fitness coaches & trainers

10 Automations for Coaches Who Work Online. Step-by-step setups you build in the tools you already use. Inside:

  • Onboard new clients without the back and forth
  • Weekly check-ins that happen
  • Payment reminders that aren't awkward
  • Win back quiet clients
  • Testimonial collection
  • Plus 5 more
Get the fitness coaches & trainers guide →
06 · $47

Coaches & consultants

10 Automations for Business, Life & Executive Coaches. Step-by-step setups you build in the tools you already use. Inside:

  • Discovery calls that book themselves
  • The proposal chase, ended
  • No-show-proof your calendar
  • Package renewal reminders
  • Referral partner nurture
  • Plus 5 more
Get the coaches & consultants guide →
07 · $47

Solo attorneys & small firms

10 Automations That Turn Admin Time Into Billable Time. Step-by-step setups you build in the tools you already use. Inside:

  • Never let an intake slip
  • Engagement letters sent the same day
  • Document collection, chased for you
  • Status updates clients don't have to ask for
  • Retainer replenishment alerts
  • Plus 5 more
Get the solo attorneys & small firms guide →
08 · $47

Insurance agents

Insurance Agents DIY Automation Guide. Step-by-step setups you build in the tools you already use. Inside:

  • The 24-hour quote follow-up
  • Renewal reminders that go out on time
  • New policyholder onboarding
  • Annual review scheduling
  • Lapsed policy win-backs
  • Plus 5 more
Get the insurance agents guide →

Rather not DIY?

Have it built for you.

Take Off a Hat (or Two) is $1,997: I build three workflows in the tools you already use, plus a one-page AI policy. Most builds are live in about two weeks. I'll give you a firm date on our call, once I know what we're building.